Marlon Car Sales
Effective Date: 09/17/2026
1. Introduction
Marlon Car Sales ("we," "our," or "us") is the trade name of Marlon Sanchez, a sole proprietor based in Florida. We are an independent vehicle broker. We help customers find, price, and buy new and pre-owned Toyota vehicles through a network of licensed dealerships.
This Privacy Policy explains how we collect, use, share, and protect your personal information when you:
- visit marlontoyota.com or any of its subdomains,
- submit a form, or
- contact us by text message, WhatsApp, email, phone, or social media.
Together, these are our "Services." By using the Services, you agree to the practices described in this policy.
Marlon Car Sales is not Toyota Motor Corporation, Toyota Motor North America, or a Toyota dealership. We are not affiliated with, sponsored by, or endorsed by them. "Toyota" and related names and logos are trademarks of their owners. We use them only to identify the vehicles we help customers purchase.
2. Information We Collect
Information you give us
- Contact information: name, email address, phone number, and city or ZIP code.
- Vehicle interests: preferred model, trim, color, budget, timeline, and whether you want new or pre-owned.
- Trade-in details: year, make, model, mileage, condition, VIN, and photos you send us.
- Financing preferences: whether you plan to pay cash, finance, or lease, your estimated down payment, and your self-reported credit range. We do not collect Social Security numbers or full credit applications through our website. If you apply for financing, you do so directly with the dealership or lender, under their privacy policy.
- Communications: the content of messages, emails, and calls you exchange with us.
Information collected automatically
- Device and usage data: IP address, browser type, device type, pages viewed, referring website, and time spent on the site.
- Cookies and tracking technologies: first- and third-party cookies, advertising pixels, click identifiers (such as Meta and Google click IDs), and server-side conversion integrations.
Information from third parties
- Lead forms you submit on platforms such as Facebook, Instagram, or Google.
- Updates from partner dealerships about the status of a vehicle you asked us to help you buy.
Messaging consent records
When you opt in to text or WhatsApp messages, we record:
- the date, time, and method of your consent,
- the phone number you provided, and
- the consent language you agreed to.
3. How We Use Your Information
We use your information to:
- respond to your inquiries, match you with vehicles, and request pricing and availability from dealerships;
- schedule appointments, test drives, paperwork, and vehicle delivery;
- send you follow-up and promotional messages you have agreed to receive;
- measure, run, and improve our advertising on platforms such as Meta, Google, YouTube, and TikTok;
- understand how visitors use our website and improve it;
- keep records of your consent and opt-out requests, prevent fraud, and meet our legal obligations.
Automated and AI-assisted messaging. We use automated tools, including AI-powered assistants, to answer some inquiries and send follow-up messages. You can ask to speak with a person at any time by replying to any message.
4. How We Share Your Information
We do not sell your personal information.
Dealerships and lenders. When you ask us to help you get a vehicle, we share the information needed to complete that request with the dealership or dealerships that can supply it. These may include Toyota of Hollywood and other licensed dealers in our network. If you ask for help with financing, your information may also go to the dealership's finance department and the lenders it works with. Once shared, the dealership's or lender's own privacy policy governs how they use your information.
Service providers. We share information with vendors that help us run our business, under contracts that limit how they may use it. These include:
- CRM and marketing automation platforms,
- text messaging carriers and aggregators,
- WhatsApp (operated by Meta),
- email delivery services,
- website hosting providers, and
- analytics and advertising platforms.
Advertising platforms. Our website uses advertising and analytics services from companies such as Meta, Facebook, Instagram, Google, YouTube, and TikTok. We are not affiliated with, endorsed by, or directly associated with these companies.
Legal requirements and business transfers. We may disclose information:
- when required by law, subpoena, or legal process;
- to protect our rights, property, or safety, or those of others; or
- as part of a sale or transfer of our business.
Text messaging data. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information may be shared with subcontractors that support our services, such as customer service providers. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, except the aggregators and providers of the text messaging service.
5. Text Messages and WhatsApp
If you opt in, we may send you messages about:
- your vehicle inquiry,
- appointments,
- pricing and inventory updates, and
- promotions.
Message frequency varies, and message and data rates may apply. You can opt out in either of these ways:
- Text messages: reply STOP.
- WhatsApp: reply STOP or block our number.
Agreeing to receive messages is never a condition of buying anything. Full program terms are in Section 9 of our Terms and Conditions.
6. Cookies and Tracking
You can manage or delete cookies through your browser settings. You can also adjust ad personalization through:
- your Meta Ad Preferences,
- your Google Ad Settings, and
- industry opt-out tools such as optout.aboutads.info.
Blocking cookies may affect how parts of the site work. Our website does not currently respond to "Do Not Track" browser signals.
7. Data Retention
We keep personal information only as long as needed to provide the Services, meet our legal obligations, resolve disputes, and enforce our agreements. This includes keeping records of your messaging consent and opt-out requests. When information is no longer needed, we delete it or de-identify it.
8. Data Security
We use reasonable administrative, technical, and physical safeguards to protect your information, and we limit access to people who need it.
No method of internet transmission or electronic storage is completely secure. Please do not send sensitive information, such as your Social Security number or bank account details, by text, WhatsApp, or email.
9. Your Rights and Choices
Depending on where you live, you may have the right to:
- Access: request a copy of the personal information we hold about you.
- Correction: ask us to fix inaccurate or incomplete information.
- Deletion: ask us to delete your information, subject to legal exceptions. For example, we keep records of your opt-out so we can continue honoring it.
- Opt out of marketing: by text: reply STOP; by WhatsApp: reply STOP or block our number; by email: use the unsubscribe link; by phone: ask us to stop calling.
To make a request, contact us using the details in Section 13. We may need to verify your identity before responding. We will not treat you differently for exercising your rights.
10. Children's Privacy
Our Services are intended for adults 18 and older. We do not knowingly collect information from anyone under 18. If you believe a minor has given us information, contact us and we will delete it.
11. Third-Party Links
Our website and messages may link to third-party sites, such as dealership websites, lender applications, and manufacturer pages. We are not responsible for their content or privacy practices.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will post the updated version on this page with a new Effective Date. Continuing to use the Services after an update means you accept the revised policy.
13. Contact Us
Marlon Car Sales
Email: [email protected]
Phone: +1 305-962-8253
Mail: 15569 Southwest 62nd St., Miami, FL 33193